Beats by Dre

Country United States Industry Consumer Electronics Company Apple Inc.

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About

Beats by Dre is an American audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. The company specializes in headphones, earphones, and speakers, and is known for its emphasis on bass-heavy sound profiles. In 2014, Beats was acquired by Apple Inc. for $3 billion, marking Apple's largest acquisition to date.